Perfume Website Examples - 5 Sites That Leave a Lasting Impression

Thameen London is a niche perfumery that produces luxury, unisex fragrances. I liked how the website's polished aesthetics complement the elegant branding of the products and how it serves as a beautiful showroom for the company's variety of perfume collections. The introductory video on the home page and colorful graphics both do a great job of selling the company's latest product releases.

I enjoyed navigating the site's product categories and reading about the inspiration behind every fragrance, and it was nice to see that each purchase comes with two free samples of the perfume. However, I would have liked it if the site had a scent quiz so visitors could get an idea of what product would best suit them.

Parfum Gallerie is a Canadian-based perfume store that offers a wide selection of fragrances and colognes for both men and women. I liked the website's balanced appearance with high-resolution images and content-rich page sections, which creates a nice visual appeal for visitors wanting to peruse the latest arrivals, read more about the company, and access interesting blog posts.

I enjoyed exploring the various product categories and I liked the addition of customer reviews and various payment options. However, the "All Fragrances" page features pixelated images that, in my opinion, impact the user experience.

Abbott NYC is a fragrance company that specializes in creating unisex perfumes using eco-friendly and cruelty-free methods. The website's colorful hero image drew me in and I liked the theme of natural imagery used throughout the site to promote the company's use of eco-friendly packaging and health-conscious product ingredients.

I liked the clean and well-spaced page layouts and how easy it was to peruse the website's "Shop" page. Some notable features that caught my eye were the accessibility menu and the helpful FAQs section for comprehensive information on the site's fragrances and its shipping and payment processes.

Essensorie is a boutique botanical perfumery that creates artisanal fragrances for both personal use and home environments. The website made a good impression with elegant images and earthy colors that beautifully capture the brand's artisanal and natural ethos.

I found the top menu bar's extensive drop-down list of pages facilitated easy navigation and I also liked the Chinese translation tool to aid international customers in their shopping experience. However, I think the website is missing several key features that would enhance the user experience tenfold, such as a dedicated customer reviews page and a scent quiz.

CA Perfume is a fragrance retailer that offers a wide range of luxury and eco-conscious perfumes. I enjoyed the website's romantic imagery and warm color choices that convey a sense of elegance and class, as well as its use of introductory videos on the home page to draw visitors in.

I liked that all essential information, such as the company's statistics, its best-selling perfumes, and promotional offers, is available on the home page. While I appreciated the addition of the brand's social media on the home page for increased visual interest, it would have been great if the website had a scent quiz for readers to more easily find their fragrance match.