Florist Website Examples - 5 Sites That Make Sales Bloom
Our comprehensive review of the best 5 florist websites with outstanding design and intuitive navigation.
A good floral website typically features a visually appealing aesthetic and vibrant, high-quality visuals that celebrate the beauty of flowers. Common features include intuitive navigation menus, filtered search tools, and genuine customer reviews, complemented by a user-friendly online ordering system and customizable delivery scheduling options.
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1. Props Floral Design
Halifax, Nova Scotia, Canada
Founded by sisters Susan MacIntosh and Dawn MacFadden, Props Floral Design opened its doors in Halifax in 1997. The store's website is thoughtfully designed for user-friendliness, offering a spacious browsing experience. It prominently features information on the florist's prices, workshops, and flower subscription service, catering to both local customers and online visitors.
In addition, a floating, hover-activated menu provides swift access to the store's contact details, blog, and customer testimonials, demonstrating its commitment to transparency and keeping customers informed.
2. Adene's Farm Flowers
Wolseley, Western Cape, South Africa
Described as a "flower haven" by founder Adene Nieuwoudt, Adene's Farm Flowers is a working farm and traveling florist based in Wolseley, South Africa. The founder's deep love of flowers shines through the company's website, which boasts an airy aesthetic adorned with polished images of Adene surrounded by lush flowers.
While the website lacks prominent headings and CTAs, it offers convenient access to the online store, a registration/login form, and the company's social media icons and contact details are easily accessible. Additionally, the spacious layout and floating top menu streamline navigation.
3. Floraly
Alexandria, New South Wales, Australia
Floraly, an online florist founded in 2019, was launched with the goal of becoming Australia's "most loved, most sustainable flower gifting company." The company's commitment to eco-friendly farming practices is proudly promoted on its website, which features a spacious layout, clever navigational tools, and valuable customer reviews.
The home page welcomes visitors with a slideshow of joyful and immersive imagery. It also provides access to a search bar, an online shopping bag, and a floating menu with hover-activated drop-down options. Together, these elements create an engaging user experience.
4. The Crate
Rathfarnham, Dublin, Ireland
Founded in 2017, The Crate is an online flower delivery service specializing in custom bouquets, wedding arrangements, and event flowers. The Crate's website boasts cohesive branding, bold headings, and well-organized categories, providing a vibrant showcase of the service's diverse floral offerings.
Visitors are greeted by a slideshow reel that features the owners, their flower arrangements, and helpful CTAs that direct users to the relevant page. Other standout navigation tools include a sticky chat box, a floating menu, a trackable shopping cart, and an intuitive search bar.
5. Konjo Flowers
Napa Valley, California, U.S.
Konjo Flowers is a family-owned floral business that believes in spreading joy through flowers, plants, and chocolate. Located in Napa, California, the business caters to all occasions, including weddings and birthdays. These occasions are prominently displayed in the main menu, which features hover-activated, drop-down options, facilitating user-friendly navigation.
The hero image, boasting a blossoming bouquet, draws attention, creating a captivating welcome. The website's layout is spacious and well-organized, with clear headings and unpolished images helping to direct visitors as they scroll.
