Cleaning Website Examples

5 visually appealing cleaning websites that outshine the competition.

By Simoné Gambrell, Jun 27, 2024

Simoné Gambrell is a Copywriter based in South Africa. She has enjoyed using her creativity to research and write articles about logos for small businesses since 2019.

A team of cleaners working in the kitchen.

An effective cleaning website should convey the expertise of the company to build trust and gain customers. Your service information should be easy to find with clear pricing and your site should utilize engaging images, an online booking feature, and trust symbols, such as customer reviews.

As you are starting your business, have a look at our cleaning AI website builder to build a great, customizable website from scratch.

How We Evaluate Websites:

Zarla checks that sites meet basic web standards for mobile and desktop. We also use Google's PageSpeed Insights, and WAVE, a service that evaluates accessibility for individuals with disabilities. PageSpeed scores and accessibility are important factors for search engine rankings. PageSpeed scores may not match user experience and can vary substantially.

1. VicCleaning.
2. Grand Luxe Custom Cleaning.
3. Skitterblink.
4. Pure Cleaning (Scotland).
5. Merry Maids of Winnipeg.

VicCleaning

https://www.viccleaning.com.au/

Melbourne, Victoria, Australia

VicCleaning operates within the Melbourne area and offers a range of domestic and commercial cleaning services. The site features efficient CTA buttons and good SEO optimization with a deceptively clean menu. However, the list of services offered is extensive and each page involves long blocks of text to describe the service.

While this isn't user-friendly, the site organizes this text into sections under headings like "what is it," "how does it work," "advantages," and "we guarantee." A banner of Google reviews will help to build trust with customers, but further credibility could be built by adding a link to those.

Pros and Cons

Customer reviews build trust and the extensive list of services help customers find exactly what they're looking for. The contact details and working hours prominently displayed in the header are the perfect touch for this service industry.

Some areas feature low contrast between the text and background, and the site is only semi-compliant with assistive technologies. WAVE reports a number of empty links and contrast errors, and the company could use more prominent social media links.

Desktop Review

The consistent branding and color scheme enhances the business's professional aesthetic. However, the home page features three free quote contact request CTAs, one below the other, which creates clutter on the site. Google's PageSpeed Insights awards the desktop site a performance score of 87/100.

Mobile Review

The mobile site retains the responsiveness of the design, but some elements do not load as appealingly as on the desktop, such as the word "Commercial" being carried over onto the next line on some devices. However, all essential information is visible, and the navigation remains consistent. The mobile site is very slow to load and only scores 35/100 for performance on Google's PageSpeed Insights report.

Grand Luxe Custom Cleaning

https://grandluxe.us/

Sioux Falls, South Dakota, U.S.

Grand Luxe Custom Cleaning is a cleaning business catering to high-end homes in Sioux Falls and surrounding areas. It's a boutique business in that it customizes each cleaning plan to fit the needs of the client.

The site shines with a clean design and soft gray color palette that highlights the focus on luxury homes. Further, the great use of space and minimal design perfectly emulates the company's niche draw. Visitors to the site will find all the information they need, including in-depth descriptions of their services. While the CTAs aren't prominent, the design intrigues enough to have customers looking for them.