The best campsite websites include a visually appealing home page, with high-quality images or videos that showcase the site's natural beauty and amenities. They also include an easy-to-use online booking system, with real-time availability, detailed descriptions of the facilities, pricing, activities, campsite rules, check-in and check-out times, testimonials, local tourism information, and more.
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Zarla checks that sites meet basic web standards for mobile and desktop. We also use Google's PageSpeed Insights, and WAVE, a service that evaluates accessibility for individuals with disabilities. PageSpeed scores and accessibility are important factors for search engine rankings. PageSpeed scores may not match user experience and can vary substantially.
Noosa, Queensland, Australia
Habitat Noosa Everglades Eco Camp is an award-winning camping site near Noosa, Australia. The campsite offers a variety of accommodation options, including camping, glamping, and cabins.
Visitors can easily find information about accommodation, activities, sustainability efforts, and booking. However, much of the website content is hidden behind the "MORE" menu, including the blog, park map, and park rules. A standout feature is the sustainability section, where visitors can learn how to offset their carbon footprint when traveling to the location.
The site includes a sustainability section with quick info about carbon offsetting. The site also includes a blog and a digital brochure. Gift vouchers are available to purchase. The site has a chatbot for assistance.
Some of the pages are text-heavy and slow to load which some readers might find distracting. Too much of the site content is hidden behind the "More" menu button where the site could have introduced individual pages. WAVE picked up a few contrast errors on the home page.
The desktop website looks spectacular, with expansive high-quality images dominating the home page and accommodation pages. The "Book Now" button is always present in the sticky top menu for quick bookings and the chatbot pops up intermittently but is easily closed. While the site is generally quite fast, we found some of the pages loaded slowly. The desktop site scored 74/100 on Google's PageSpeed Insights test.
The mobile website maintains the overall aesthetic and functionality, retaining the high-quality images on the home page. While the sticky top menu converts into a hamburger menu, it quickly loses the CTA booking button when scrolling, which seems like an oversight. In real-world tests, many of the pages felt slow to load as confirmed by the Google PageSpeed performance score of 30/100.
Tathra, New South Wales, Australia
Tathra Beach Eco Camp is an eco-friendly campsite nestled in the bushland adjacent to Tathra Beach in New South Wales. The company offers a variety of accommodations, including camping, glamping, and cabins.
The website has a nature-inspired theme, with high-quality scrolling images of families enjoying the natural environment. The layout is well thought out and organized into clear sections for accommodation, activities, and booking options. The embedded YouTube video on the home page is a nice touch for visitors who want to know more about the campsite.
The home page has an embedded YouTube video showcasing the campsite and its various facilities. The scrolling videos on the home page add visual appeal yet don't slow down the performance of the site. An accessibility scan of the site showed very few errors.
There are no customer reviews on the website which is an oversight since most visitors will want to know what other people think about the campsite. Pricing is only available when booking accommodation.
The larger screen size on the desktop website aids in showcasing the spectacular visuals of the campsite. While many of the pages are slow to load, we felt they were within acceptable real-world limits. While the site has three separate CTA booking buttons, none of them are particularly prominent. The desktop site scored 49/100 on Google's PageSpeed Insights test for performance but fared better on SEO and best practices.
While functional, the mobile website has slow loading times, and some of the images get cut off or overlaid by previous images. The top menu also disappears when scrolling, making navigation difficult.
Unlike the desktop site, the mobile version includes a prominent search function in the top menu. The site received a score of 31/100 on PageSpeed Insights, confirming the slow loading times found in real-world tests.
Totland, Isle of Wight, U.K.
Stoats Farm is a quiet, family- and dog-friendly campsite on the Isle of Wight, offering facilities like holiday lets and glamping. The website greets visitors with an impressive full-scale background image of the isle, with an information block and a quick book button. There is also a small image gallery for a snapshot of what to expect.
From the top menu, visitors can access information about pricing, online bookings, and information about the Isle of Wight. Notable features include downloadable directions and booking terms and conditions. While all pertinent information is available, the website is missing links to online reviews.
Visitors can view pricing information without going through bookings. Not only does this save time, it helps visitors decide if they want to explore other features of the website. The site includes downloadable directions.
The main top menu disappears when scrolling which can be frustrating on mobile devices since excessive scrolling is required. The website would also benefit from videos or other engaging visual content.
The desktop site provides space to showcase the beautiful imagery of the campsite and facilities. The simplified top menu is easy to use but quickly disappears as users scroll down the page. This could easily be fixed by creating a sticky top menu or a back-to-top button. The desktop loaded quickly in our tests and scored 80/100 for performance on PageSpeed Insights.
On smaller screens, the impressive hero image gets lost behind the text, removing the visual appeal of the site. Certain pages such as the "Pricing" page also require a bit of side-scrolling to view all the information. While the mobile website scored 30/100 on the PageSpeed Insights test, we found the loading times were acceptable in real-world tests.
https://www.celticwoodlandholidays.co.uk/
Powys, Wales, U.K.
Celtic Woodland Holidays offers eco-friendly accommodations in a serene woodland setting in Wales, featuring unique lodging options such as treehouses, glamping pods, and traditional cabins.
The website provides visitors with detailed images, virtual 3D tours, and a YouTube video of the camp. Information about the campsite and local area is easily accessible from the top menu, although pricing, campsite information, and pet policies are hidden on the "Contact Us" page. A notable feature is the video of the owner giving a personal tour of the campsite.
There is a YouTube video with the owner providing an immersive tour of the campsite. There are dedicated pages for local attractions and campsite news as well as virtual tours of the cabins.
WAVE picked up multiple errors on the site. The scrolling videos should be higher quality. The pricing, pet policy, and campsite information are hidden on the "Contact Us" page. The price list is outdated.
On desktop devices, the scrolling video images on the home page look a little fuzzy but still provide enough detail for visitors to get an idea of the accommodation. Navigation is simple, with a clearly defined sticky top menu and easily readable text against the white background.
The desktop site received a score of 41/100 on PageSpeed Insights but fared better on SEO and best practices, with scores of 92/100 and 93/100, respectively.
The mobile website scales down well and the scrolling videos look sharper on the smaller screen. The sticky top menu provides quick navigation, although we felt it could be a little smaller and less intrusive. The mobile website scored 31/100 on the PageSpeed Insights test; however, our real-world tests found the loading times to be within acceptable limits.
https://www.pinnacletrails.ca/
Yellowhead County, Alberta, Canada
Pinnacle Trails Resort is a family-oriented RV and camping resort near Edson, Alberta. The resort features fully serviced RV lots, tent sites, cabins, and numerous recreational facilities for an outdoor adventure-style holiday.
A large video banner dominates the website's home page with a prominent "Book Now" CTA, and a simple top menu with links to amenities, policies, and contact details. The website does well to highlight customer reviews and recent awards. They also have a nifty interactive campsite map with images of every lot.
Awards and reviews are mentioned on the site which helps build trust for people visiting the site. The campsite map is interactive. Check-in and check-out times are mentioned and information is provided about RV lot leasing.
The website does not specifically mention accessibility for people with people with physical impairments. WAVE reported a large number of contrast errors and pricing is only available through bookings.
The video banner is particularly prominent on the desktop site, taking up most of the space above the fold. The videos are slightly low in quality, sacrificing imagery for a faster loading site. The sticky top menu offers easy navigation, while the CTA buttons stay in place on each page for quick bookings.
The desktop website scored 67/100 for performance on Google's PageSpeed Insights test.
On mobile devices, the video banner is less dominant but equally effective in showcasing the campsite's various amenities. The interactive map becomes a little too small to navigate, even with the full-page view button provided. While the mobile site loaded quickly, it received a performance score of 40/100 on Google's PageSpeed Insights test.
Whistler, British Columbia, Canada
Whistler RV Park and Campground is a popular holiday destination located in the Coast Mountains near Whistler, British Columbia. The park offers full-service RV sites, tent camping areas, and cozy yurts.
The website has a simple look with a main image banner and top menu where visitors can find links to pertinent information including pricing, images, the cancellation policy, and contact details. Notable features of the website include an online ordering system for the cafe and an embedded Facebook video showcasing the spectacular snowmobiling activities.
The website includes an online ordering system for the cafe. This is a nifty feature both for people at the campsite, and those who want to order for when they arrive. There is a dedicated page for visitors arriving in winter.
WAVE reported dozens of contrast errors on the website. The search function is difficult to use since typing in the search box is obscured by the floating menu. Some of the images on the site are stretched and look unprofessional
The desktop site loads quickly due to the minimal content and simplistic image banner. Navigation is provided through a sticky top menu that also includes a search bar. We found the search bar difficult to use as the inputted text is obscured by the menu headers. The desktop site performed extremely well on the PageSpeed Insights test with a score of 96/100 for performance.
On smaller screens, the main image banner is almost completely obscured by the floating CTA blocks. The sticky top menu converts to a hamburger menu on the top right, while the semi-functional search function is omitted due to lack of space. Overall, the mobile website loaded quickly and is easy to use.
The mobile website received a slightly lower performance score of 86/100 on Google's PageSpeed Insights test.
https://wawaitinholidaypark.com/
Timmins, Ontario, Canada
Wawaitin Holiday Park is a full-service camping holiday resort situated on Kenogamissi Lake in Timmins, Ontario. Offering breathtaking waterfront scenery, the campsite provides a serene camping experience with a variety of outdoor activities.
The website has a minimal design with a total of five pages and no scrolling images or videos. While this creates a faster-performing site, it could benefit from information about local tourism options. Notable features of the website include a downloadable campsite map and an up-to-date events page.
WAVE reported almost no errors on the site. The events page seems to be kept up to date which is something not all campsite websites can do constantly. The website's home page includes a social media display wall.
There is no mention of a pet policy or sustainability practices which are essential features of a campsite website. The lack of a sticky menu makes navigation difficult on mobile devices since more scrolling is required.
The desktop site uses the space well to spread the text and images for easy navigation and readability. While most of the five pages do not require much scrolling, the lack of a sticky menu is noticeable. The addition of a back-to-top button or sticky menu would improve the user experience.
The desktop site scored 72/100 for performance on the PageSpeed Insights test but received a perfect score for SEO and best practices.
The website adapts well to smaller screens with large clear text and perfectly scaled images. Unlike most mobile sites, the hamburger menu is placed in the center of the top menu but also disappears as soon as users start scrolling down the page. Since more scrolling is required, the lack of a sticky menu is more noticeable.
Like the desktop site, the mobile website received a perfect score for SEO and best practices on the PageSpeed Insights test but scored 45/100 for performance.
https://www.granitehillny.com/
Fort Ann, New York, U.S.
Granite Hill Lodge & Campground is a family- and pet-friendly campsite nestled between the sprawling Adirondack Mountains. The campsite offers tented camping, electrified RV sites, a cozy cabin, and a lodge.
Granite Hill is one of the few campsite websites that do not have a direct booking button on the home page. The site would also benefit from a downloadable campsite map and directions to the campsite. However, it includes an FAQ page, blog, and a section for local attractions.
WAVE only picked up a few contrast errors on the site. The website has a dedicated blog page with interesting information about the campsite and related regions. There is a page for local attractions and FAQs.
There is no booking button on the home page which seems like a massive oversite for people who want to quickly find and book accomodation. The website does not mention sustainability practices or accessibility options.
The large background images of the Adirondacks and campsite photos look spectacular on larger screens. The desktop site also provides space for the images of the cabin and lodge to grab attention. The top menu provides easy navigation but does not stay in place as you scroll. This could be fixed with a sticky menu or a back-to-top button.
The desktop website received a performance score of 71/100 on Google's PageSpeed Insights test.
The mobile website does well to retain the aesthetic of the desktop site with extended images and easily readable text. As with the desktop site, the top hamburger menu disappears as you scroll down the page, making it difficult to navigate to the rest of the site.
The mobile website scored 40/100 on the PageSpeed Insights test, indicating slower response times.
Rockford, Michigan, U.S.
Detach Primitive is an off-grid campsite and retreat designed for relaxation and outdoor activities. Situated in the forest of Rockford, Michigan, it offers unique accommodations such as tipis, yurts, an underground hobbit home, and A-frame structures.
The Detach Primitive website uses attention-grabbing images and short descriptive text blocks instead of lengthy information pages. This provides a good snapshot of the campsite but makes the website feel slightly disjointed. While some pertinent information is missing, notable features of the website include the bio page and packing lists.
The website includes a packing list to help prepare visitors since the site is off-grid. There is an option to purchase gift cards from a convenient link on the home page. The "About" page includes a bio of the team and press links.
Pricing is not mentioned anywhere on the website which might put off visitors. The website does not mention accessibility, sustainability, or a pet policy. WAVE picked up a few contrast errors on the site.
The widescreen background images feel distracting on larger screens, but the side profile images work better to create a balanced aesthetic. The desktop site has a sticky top menu and a prominent "Book Now" button for quick navigation and the site loaded quickly in our real-world tests.
The desktop website performed well on Google's PageSpeed Insights test with a performance score of 89/100. It scored 100/100 for accessibility and best practices.
On smaller screens, the background images seem less distracting, creating a more refined text-to-image ratio. The top menu converts to a sticky hamburger menu but loses the prominent "Book Now" CTA which could easily have fitted in the center of the field.
The mobile website received a score of 44/100 on PageSpeed Insights; however, in our real-world tests, we felt the mobile site had reasonable loading times.
Duncans Mills, California, U.S.
Casini Ranch Family Campground, located in the Russian River Valley, offers a variety of accommodations including RV sites, tent sites, and cabins. It is a family- and pet-friendly destination with riverfront access.
Casini Ranch goes to great lengths to ensure their images take center stage on the website, opting for text overlays instead of a solid top menu. To complement the large image banner, the site includes a promotional YouTube video, innovative 360 virtual tour, and interactive map. A nice feature is the web accessibility button at the bottom of the page.
The website includes a 360 virtual tour and an information video. There is an interactive campsite map. There is a dedicated page for pricing and testimonials. Web accessibility options are provided.
WAVE reported a number of contrast errors on the site. When clicking on the information video, the stream lagged or didn't play. Sometimes clicking on the video opens the virtual 3D tour instead.
The desktop site uses the full width of the screen to showcase the breathtaking scenery of the campsite. The menu does not float down the page though, which is an oversight that could be fixed with a sticky menu or a back-to-top button. The desktop website scored 52/100 on the PageSpeed Insights test, confirming the slightly slow loading times seen in our real-world test.
The mobile website offers a similar experience with dominant images and a small hamburger menu that doesn't float when scrolling. We also found that the 360 virtual tour video lagged on mobile.
The mobile website received a score of 30/100 for performance on PageSpeed Insights but fared better on SEO and accessibility. In our real-world tests, we found the mobile experience to be acceptable.
You can use our AI-powered website builder to create a customized and responsive website in less than a minute.
Key elements include pricing, location, directions, a campsite map, an image gallery or video, online booking facilities, and campsite rules.
We have curated a collection of top-class campsite website examples. Some of our favorites include Pinnacle Trails Resort and Casini Ranch Family Campground.
